Design Strategy Presentations — OUGD602

Today was the day of the Design Strategy presentations, and it went just as I'd hoped, it was also great to see what everyone else had been up to this year:

Something More — Workshop — OUGD602

Something more came in to have an informal session with us. It was great to be able to see them after DBA and get to engage further.

The task was to market a new cereal that was different to other conventional cereals, it needed to be marketed towards children, and it needed to be healthy.

Working in a group of 6, we all set about brainstorming, but to add spanners into the works, the guys at SM were incorporating various restrictions and factors that changed the thought process we needed to complete the task:

Presentation:

Conclusion:

Overall, this was a really great experience that has provided me with some vital feedback on how not just myself but how we presented as a collective.

Rob from RAW — Visiting Professional — OUGD603

This was probably one of my favourite talks from a visiting professional, hearing how chilled and laid back your career can be once you are established and have made a name for yourself is certainly refreshing.

However, Rob made it clear that it's not all fun, like when he had to let all of his employees go to start the next chapter in his life. I feel that this talk has helped me get a better idea of the ups and downs I may face upon leaving university, and how anything can happen at any time.

Leeds Print Festival — Talks — OUGD602

Having entered my work to be exhibited at the event, it made it a great excuse to get down and hear the speakers talk.

As this isn't an area of design I wish to get into after university, it certainly changed my perspective on it, making it much more desirable than before.

One area I thoroughly enjoyed was the talk from Marcroy Smith, the director and founder of People of Print, it was great to see someone that struggled on next to nothing whilst working an internship after graduation and just thought they'd set up their own business. It is this attitude of getting the experience before diving into things that I want to follow myself.

Design Strategy Presentations — Brief — OUGD602